Rachel Nowak explains why improving communication standards will be essential in the drive to speed research translation
Pssst ... Want your research findings or health guidelines to change how doctors treat patients? Then take a tip from an ex-journo: Use plain English. Keep it short. Tell stories.
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- 3. Brownson RC, Dodson EA, Stamatakis KA, et al. Communicating evidence-based information on cancer prevention to state-level policy makers. J Natl Cancer Inst 2011; 103: 306-316.
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I run a consultancy, Rachel Nowak and Associates, specialising in science policy, analysis and communications.