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Advertising of fast food to children on Australian television: the impact of industry self-regulation

Lana Hebden, Lesley King, Anne Grunseit, Bridget Kelly and Kathy Chapman
Med J Aust 2011; 195 (8): 453. || doi: 10.5694/mja11.11114
Published online: 17 October 2011

In reply: Children’s exposure to advertising of unhealthy foods is of concern because children are exposed to a large volume of such advertisements. The World Health Organization has clearly stated that any efforts to address this issue must reduce children’s exposure to unhealthy food advertising.1 Our research article2 was based on such measures.

  • Lana Hebden1
  • Lesley King1
  • Anne Grunseit1
  • Bridget Kelly1
  • Kathy Chapman2

  • 1 Prevention Research Collaboration, University of Sydney, Sydney, NSW.
  • 2 Health Strategies Division, Cancer Council New South Wales, Sydney, NSW.

Correspondence: lana.hebden@sydney.edu.au

Competing interests:

No relevant disclosures.

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