News

Volume 207 - Issue 7

News briefs

Author:  Cate Swannell

Med J Aust 2017; 207 (7): 276. || doi: 10.5694/mja17.n0210
Published online: 2 October 2017

Alcohol industry misleads public on cancer link

The alcohol industry is misrepresenting evidence about the alcohol-related risk of cancer with activities that have parallels with those of the tobacco industry, according to research from the UK published in Drug and Alcohol Review. Alcohol consumption is a well established risk factor for a range of cancers, including oral cavity, liver, breast and colorectal cancers and, according to the researchers, it accounts for about 4% of new cancer cases annually in the UK. Researchers analysed the information relating to cancer on the websites and in the documents of nearly 30 alcohol industry organisations from English-speaking countries between September 2016 and December 2016. They aimed to determine the extent to which the alcohol industry fully and accurately communicated the scientific evidence on alcohol and cancer to consumers. Most of the organisational websites (24 of 26) included some sort of distortion or misrepresentation of the evidence about alcohol-related cancer risk, with breast and colorectal cancers being the most common areas of misrepresentation. Through qualitative analysis of this information, the investigators identified three main industry strategies: denying or disputing any link with cancer, or selective omission of the relationship; distortion, by mentioning some risk of cancer, but misrepresenting or obfuscating the nature or size of that risk; and distraction, by directing discussion away from the independent effects of alcohol on common cancers. The most common approach involved presenting the relationship between alcohol and cancer as highly complex, with the implication or statement that there was no evidence of a consistent or independent link. Other strategies included denying that any relationship exists or claiming inaccurately that there was no risk for light or “moderate” drinking, as well as discussing a wide range of real and potential risk factors, presenting alcohol as just one risk among many. Professor Mark Petticrew, professor of Public Health at the London School of Hygiene and Tropical Medicine and lead author of the study said: “Some public health bodies liaise with the industry organisations that we analysed. Despite their undoubtedly good intentions, it is unethical for them to lend their expertise and legitimacy to industry campaigns that mislead the public about alcohol-related harms. Our findings are also a clear reminder of the risks of giving the [alcohol industry] the responsibility of informing the public about alcohol and health”.

http://onlinelibrary.wiley.com/wol1/doi/10.1111/dar.12596/abstract

Helping cancer survivors return to work

A new Psycho-Oncology analysis of published studies indicates that there are a number of employer-related factors that can help or hinder cancer survivors as they attempt to return to work. The analysis, led by the Amsterdam Public Health Research Institute, included five studies representing the employers’ perspectives and 47 studies representing the cancer survivors’ perspectives. The diversity of the perceived barriers and facilitators related to employer support highlighted in the study indicates the complexity of giving cancer survivors adequate support. In addition, some perceptions by cancer survivors regarding employer support seemed contradictory; for example, survivors mentioned both the need to be supported and the need to be treated normally in the workplace. Also, some survivors perceived an employer who updated colleagues about their sickness as a facilitator, while others perceived such an employer as hindering their work participation. The investigators noted that, to enhance the work participation of cancer survivors, interventions should therefore not have a “one-size-fits-all” approach, but should be adjusted to the survivor’s individual preferences and requirements. To achieve better work participation, effective employer–survivor communication seems to be a prerequisite. “This study indicates that employers require certain knowledge and skills to support cancer survivors. This is a useful step towards the development of practical interventions to support employers to fulfil their important and complex role, in order to optimise the return to work of cancer survivors,” said Dr Michiel Greidanus, lead author of the study.

http://onlinelibrary.wiley.com/doi/10.1002/pon.4514/abstract;jsessionid=1AFFFEBA3EBDA43C7E08C1D64FE419BD.f04t03


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